B Resort & Spa on Orlando Sentinel Online
“Brunch Is for Jerks,” declared a hipper-than-thou opinion piece in The New York Times last fall. Perhaps. But a well-fed writer is also an inspired one. After reporter Caitlin Dineen attended a spa brunch and site tour of an HIPR press trip to B Resort & Spa, the official Walt Disney World resort was featured in “B Resort Hits First Anniversary, Re-Brands American Q,” on Orlando Sentinel online. The article, which ran November 6, noted the property’s recent growth and news including the launch of American Kitchen Bar & Grill, and mentioned Jessica Thompson, the B’s Experience Manager, who provided details. Orlando Sentinel is a leading news source in the Orlando area, and its website engages 2,039,073 readers per month.
Wilderness Safaris on Travel + Leisure Online
Here’s something to roar about. As a result of HIPR’s ongoing communication with Associate Editor Nikki Ekstein, Wilderness Safaris and the “grand-cubs” of late lamented Cecil the Lion were featured in “First Look: Cecil The Lion Has New Grand-Cubs” on Travel + Leisure online. The article included photos and details shared by Sam Mashandu, a professional guide in Hwange National Park in Zimbabwe who works with Wilderness Safaris, and prominently highlighted the adventure travel operator and Wilderness Wildlife Trust. Ekstein also mentioned Linkwasha Camp, opened by Wilderness Safaris last spring, in reference to where the cubs were spotted. Travel + Leisure online has a VPM of 8,147,488.