Booking travel is poised to get a whole lot easier and more cost-effective for every stakeholder in the travel supply chain. Introducing PSGNR1, a New York City-based, first-of-its-kind industry inclusive…
“We’re no longer just a square photo-sharing app.” There’s no question that Instagram is the most popular photo-sharing app worldwide. Launched in the fall of 2010, Instagram has taken the…
In the moments culturally where finding the “right” words may prove difficult, our clients and colleagues often find themselves considering going dark on social media. While pausing is always an…
Think of an Influencer as a bridge between traditional PR/media relations efforts and digital marketing/social media. Everything goes hand in hand, which is why the word ‘integrated’ is uttered 100…
Hawkins International PR and Maverick Creative have been fielding a lot of questions about Influencers of late – and we have a lot of answers. So many, in fact, that…
Five quick looks at leveraging collaborations Hotel partnerships come in all shapes, sizes and purposes. Properly administered and effectively promoted, the rewards for both sides can be extensive. Hawkins International…
In 2020, Pinterest gained over 100 million monthly active users – the biggest influx the platform has ever seen. If your Pinterest needs a reboot, or your brand never got…
First and largest peer-to-peer RV rental marketplace has 100,000 vehicles ready to roll Shake off cabin fever – at home and in the air – and hit the highway for a summer vacation to remember with RVshare. A new…
While updates like Reels and IGTV came with a big splash, Instagram Guides has been a slow burn. For many brands, Instagram Guides isn’t immediately applicable to their social content…
Working at a woman-owned business with a focus on luxury hotels and hospitality, all we have to do is look around the Hawkins International offices in New York and Los…