“We’re no longer just a square photo-sharing app.” There’s no question that Instagram is the most popular photo-sharing app worldwide. Launched in the fall of 2010, Instagram has taken the…
Micro Influencers, Macro Influencers, and now Affluencers – the levels of influencer marketing seem to be endless. Recently, we’ve seen a rise in a new type of influencer known as…
In 2020, Pinterest gained over 100 million monthly active users – the biggest influx the platform has ever seen. If your Pinterest needs a reboot, or your brand never got…
While updates like Reels and IGTV came with a big splash, Instagram Guides has been a slow burn. For many brands, Instagram Guides isn’t immediately applicable to their social content…
Clubhouse is the newest app to the social scene creating quite the buzz among industry leaders, professionals, and even a few celebrities. This audio-based, invite-only (for now) social product allows…
The nature of the modern social media landscape has slowly diminished the organic reach of your brand’s content. With each tweak of the algorithm, it becomes more and more crucial…
In these times, it’s more important than ever to form an emotional connection with your audience. This not only helps to drive engagement levels in the short term but also…
With the world shifting daily and life being reconsidered in 24-hour news cycles and briefings, it can be challenging to understand when, where, and how you should be communicating with…
With print media ever-evolving and a wide range of new platforms and outlets to spread news, it takes a vigilant eye on the marketplace to keep up. Here are some…
Influencer marketing is an industry buzzword, but there are still many misconceptions about the fast-growing marketing tactic. Fortunately, Jessica Fiorillo of Feed Me Dearly is providing some insights from the…